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Scheduled Dates


7/14/2018 10:00 AM - 05:00 PM Sat


This event has ended and is no longer available for new enrollments.

Typography for the Senses

The will be held on Saturday, July 14, 2018
From 10:00 AM until 05:00 PM

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Located in : 41 Cooper Square, 105
Instructor: Ellen Lupton


Regular Student: $220.00

In this workshop, you will develop a branding system for a line of packaged ice cream concoctions (known to the trade as “frozen novelties”). Building outward from a core typographic mark, you will create a palette of elements and apply your system to a product line. The end result will be a brand concept that uses typography, color, and graphic elements to express a range of sensory experiences (taste, texture, aroma, temperature, crunch, etc). Co-sponsored with Cooper Hewitt, Smithsonian Design Museum, this workshop draws inspiration from the exhibition The Senses: Design Beyond Vision, currently on view at the museum. This one-day course is a great way to spark your creativity, find new inspiration, and create a chill new portfolio piece.

This class is created for designers and students with a grasp of the basics and a desire to flex (or relax) their typographic muscles. We will be working in Adobe InDesign and/or Illustrator; a recent version (CS4 or later) of one or both applications is required.

Required Materials

a laptop with Adobe InDesign and/or Illustrator installed
a notebook and sketching materials


Additional Information

Required Materials
a laptop with Adobe InDesign and/or Illustrator installed
a notebook and sketching materials

Age Range:  18  -  & UP

 

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